USC Offers NUMEROUS AWARDS & FREE Marketing Materials
All brands that enter and receive 80 points and higher receive generous free marketing support, including:
- TASTING NOTES for all brands scored 85 points and above. Notes clearly describe the attributes of the spirit or wine.
- FREE/DOWNLOADABLE Challenge logos and icons that provide eye-catching promotions for your brand.
- GREAT VALUE recognition for products that have a favorable value/price ratio.
- TRIED & TRUE AWARD is designated to applicable products to recognize consistency of product quality, year after year.
In addition, high scoring brands are included in the Ultimate Beverage Challenge & Beverage Media Guide that is distributed with the October issue of The Beverage Network Publications in the top U.S. markets, reaching over 73,000 on- and off-premise wine and spirits buyers.